REDLeaf Design
Skate Canada Brighton, a small skating club, faced a challenge: minimal digital visibility despite offering an incredible opportunity for local youth. Recognizing the need to step up, we embarked on a journey to revamp their online presence.
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Our first step was a complete website overhaul. We crafted an informative platform tailored to community parents, showcasing the club's offerings in detail. For any not-for-profit organization like Skate Canada Brighton, community sponsorship is vital. Through the revamped website, they could now spotlight their sponsors, offering businesses valuable visibility and making sponsorship more appealing.
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Moreover, the new website became a hub for celebrating the achievements of the club's skaters. Families and friends, whether near or far, could now easily stay updated on the progress and triumphs of their loved ones.
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With the website in place as a solid foundation, the next phase was to boost Skate Canada Brighton's digital presence and reach out to the community through targeted advertising. This involved utilizing various digital marketing channels such as social media platforms and online/community advertisements to effectively engage with the local audience and promote the club's offerings. By strategically increasing their online visibility and actively reaching out to the community, Skate Canada Brighton could further enhance its connection with potential members and supporters, ultimately driving growth and participation in the club.
In the final phase of our project with Skate Canada Brighton, we focused on revamping their participation, volunteer, and awards certificates. We understood the importance of recognition and appreciation within the community, so we aimed to make these certificates not only visually appealing but also meaningful.
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By giving these certificates a fresh and professional look, we aimed to enhance the sense of pride and accomplishment among recipients and encourage continued participation and involvement within the club. Additionally, these revamped certificates served as tangible tokens of appreciation, further strengthening the bond between Skate Canada Brighton and its members, volunteers, and supporters.
